About Danielle
I'm a social media manager and brand builder based in Ontario, Canada — and honestly, I love the messy, creative, human side of marketing. I've been doing social media since 2023, and as Partner at Social Jam — launched in 2025 — I take it off the plate of busy small business owners and hand it back to them as something they never have to stress about.
For the last three years, I've mostly been behind the scenes — creating, posting, and running social media for other people's brands. Now I'm doing it out loud: building up my portfolio and taking on my own clients. If your business needs social media that actually feels like you — that's my favourite kind of work.
Since 2023, I've posted regularly for real brands — three main ones, and they're all still with me today. Cortez Industries, a spray foam parts and equipment company whose mascot Rex I help bring to life. Greener Solutions, a Canadian spray foam insulation company. And Spartan Coating Systems, a coatings company. Three different businesses, one job: social media that keeps them showing up.
“Take social media off your plate. Get your time back. Watch your business blossom.”
Social Jam
Social media management with an AI-powered engine behind it. Built with custom AI systems that handle content generation, caption writing, and image work — so clients get more content, faster turnarounds, and a personal touch that never gets automated away.
Turning authentic ideas into a lasting presence.
My sweet spot is trades and industry businesses — especially the spray foam and construction world — companies doing incredible work but with zero time to post about it. I learn their voice, tell their story, and build a presence that brings in real engagement and real bookings.
And now I'm ready to stretch. I'm opening up my creative side and looking to take on new customers outside the trades — new industries, new challenges, new stories to tell. If your business isn't exactly like my current clients, that's exactly why I want to hear from you.
“Design isn’t just about looking pretty; it’s about crafting a feeling that resonates deeply and stays memorable.”
What It's Like With Me
Here's exactly what working with me looks like.
Your Voice, Not Mine
I dig into how you actually talk and what your customers care about — every post sounds like you on your best day.
Consistently On It
Posts planned ahead, scheduled on time, holidays never missed. Your feed stays alive even when you're slammed.
Real Partnership
I'm not a vendor on the sidelines — I'm an extension of your team, invested in your growth like it's my own.
Creative Freedom, Real Results
Clients hand me their brands and get content that's fun, on-brand, and actually moves the needle.
What I Bring to the Table
Pretty posts are the baseline. What actually sets this apart is the toolkit behind them — a mix of creativity, custom AI systems, and brand-building extras most social media managers don't offer.
Your Own Client Hub
Every client gets access to a private client hub — a dedicated dashboard where your content calendar lives, your posts are stored and ready to review, and you can reach me directly. No digging through emails or group chats: everything about your social media is in one place, always.
Custom AI Systems
I've built custom AI tools that speed up everything — content generation, caption writing, image work, and workflow automation. You get faster turnarounds and more content without losing the personal touch.
Custom Mascot Creation
No mascot? No problem. I design original brand characters from scratch — like Rex, the dinosaur mascot I helped bring to life — and build fun, memorable content around them that makes your company impossible to forget.
Copywriting & SEO Content
Captions, email campaigns, website copy, and SEO-optimized blog posts that help you get found on Google — not just scrolled past.
Video & Creative Content
Video concepts, branded graphics, song jingles, holiday campaigns, and educational post series — a full creative slate, planned weeks in advance so your feed never goes quiet.
Strategy & Brand Insights
Profile optimization, content calendars, competitor research, and brand awareness reporting — so you always know what's working and what's next.
Where I Hang My Hat
Every business needs something a little different — and between my two partnerships, there's a fit for whatever stage you're at. Either way, you get the same care.
Social Jam
Social media management with an AI-powered engine behind it. Built with custom AI systems that handle content generation, caption writing, and image work — so clients get more content, faster turnarounds, and a personal touch that never gets automated away.
CasaSphere
CasaSphere is a branding & beyond digital marketing agency and its own entity, where I'm a partner. Modern advertising, niche marketing, video production, SEO, and websites for brands that want to be remembered. My marketing home since 2023.
Part of Social Jam and CasaSphere — two teams, one goal: marketing that feels human.